You may know him as the Michelin Man, but his real name in his home country of France is Bibendum. His full-figured body and friendly wave grace the covers of all the domestic and international MICHELIN travel and restaurant guides from Shanghai to Chicago.
Here are a couple other fun facts about the always smiling, symbol of both high-quality tires and recommended restaurant/travel guides from around the world.
*In the year 2000 he was voted “Best Logo symbol of all time”
*In 1894, the two founding brothers, André and Edouard Michelin, were visiting the Universal Exhibition in Lyon when they noticed a stack of tires on one of the stands. The overall effect was sufficiently evocative for Edouard to think that, with arms, “it would make a man” – Upon his invention in 1894, tires were actually white, not black – hence his white coloring – ere actually white, not black.
Along with giving stars to well-deserving restaurants around the globe, Bibendum has become quite the star himself. His marshmallow-resembling body can be found on vintage mugs, postcards, posters and magnets and lucky for you, I’ll be giving away some Bibendum swag along with a 2014 U.S. MICHELIN Guide of your choice this month.
Information on how to enter will be posted on Friday, May 30.